HyperDic: bait_and_switch

English > 1 sense of the expression bait and switch:
NOUNactbait and switcha deceptive way of selling that involves advertising a product at a very low price / price in order to attract customers who are then persuaded to switch to a more expensive product
English > bait and switch: 1 sense > noun 1, act
MeaningA deceptive way of selling that involves advertising a product at a very low price / price in order to attract customers who are then persuaded to switch to a more expensive product.
Broaderselling, merchandising, marketingThe exchange of goods for an agreed sum of money

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